The business management of boutique hotels of Cartagena City 2005-2010
DOI:
https://doi.org/10.22519/22157360.892Abstract
The purpose of this paper is to characterize the features that distinguish the management of boutique hotels in the city of Cartagena, through the application of descriptive statistical models, in order to determine strengths and weaknesses of the management process in the companies under study. The management of boutique hotels in the city of Cartagena is characterized as most respondents say managers have a planning department, most of the hotels surveyed report having organizational structure, and a significant number has a control department. The majority of companies surveyed say they have an area of marketing, and apply different marketing tools. In relation to the financial area in the boutique hotels of the city of Cartagena, a large number has a financial department, but another interesting group has no financial area, although all have accounts. When asked about the existence boutique hotels in the city of Cartagena, an area of human talent, a significant number has a department of human talent, but another interesting group does not have this area, in terms of the large operations management most have a service area.
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